A Personalized Approach to Alcohol & Other Drug Education

Are your children prepared for college?

Alcohol. Drugs. Sex. Social Pressure. Not everyone drinks, uses drugs, or succumbs to social pressures when they are in college. But some kids do.  Do you want your children to be prepared to deal with these issues? To have the knowledge to make the right decisions when they are faced with situations in which alcohol is all around them and they are being pressured to participate or their “new” best friend is in a precarious situation and they don’t know how to help them? I would.

AEDU1_newAs a parent, I am thankful that EverFi has developed a product that helps prepare the millions of students who are starting their college career to make smart choices and decisions around alcohol.  Even more importantly, as a member of EverFi’s product team, I have the responsibility of ensuring that our course continues to provide college students with the right information to be successful during this important phase of their academic career.

Population level alcohol education has been our focus at EverFi for thirteen years and we’re incredibly proud to be partnered with 550 colleges and universities across the country.  During that time, AlcoholEdu for College™  has grown into the largest online course in higher education with over 4 million student completions – including 550,000 this academic year alone.

Consistently evolving AlcoholEdu to leverage prevention best practices and to meet the needs of campuses is a core part of our focus and that’s why we’re truly excited about the upcoming launch of a significantly enhanced AlcoholEdu.  A key focus has been enhancing the student experience and the interactions within the course.  We’ve designed the course  to addresses a wide spectrum of students and to provide personalized pathways based on attitudes and behaviors that will resonate with today’s college students.

What’s critical about our focus is that we don’t assume that every college student drinks.  In fact, we know that a significant portion of the student population doesn’t consume alcohol. To ensure that ALL students have a chance to benefit from our course and absorb information tailored specifically to their own experience, we provide multiple pathways for students to move through our course.  Whether they are abstainers, moderate drinkers or heavy drinkers, each student receives relevant content, personalized feedback and practical strategies that are appropriate for their needs.

There are a number of courses in the market today that start with the assumption that every student drinks alcohol and is sexually active.  This type of “one size fits all” messaging is dangerous as it could drive abstainers to either adopt riskier behaviors or to make them feel alienated.  This alienation impacts their college experience and may lead to increased transfers and/or dropouts.   In short, if you are sending a child who doesn’t drink to college, do you want the college to provide education that sends a message that they will not fit in unless they drink?

AlcoholEdu doesn’t talk down to students, use scare tactics or flippant language to get their attention.  We provide a straightforward, fact-based, mature experience that is respectful of the situations that we know students face and the decisions they will need to make.

Having the opportunity to improve a course that millions of students have completed has been a tremendous experience.   As we get closer to launch, we’ll share more updates on the completely new AlcoholEdu for College.  In the interim, ask the Dean of Students of your college or your children’s college if they’re using AlcoholEdu.