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EverFi at NASPA National 2016

Five Sessions on Preventing Campus Sexual Assault, Addressing Alcohol Abuse, and Promoting Wellness in Diverse Student Populations

We are proud to share that members of the EverFi Partner Education team will be presenting five sessions at the upcoming NASPA National Conference taking place in Indianapolis. From climate surveys to policy-driven windows of opportunity—and a whole host of unique student populations along the way—this year’s NASPA Conference highlights EverFi’s commitment to thought leadership and comprehensive prevention research.

If you will be attending NASPA, please check out the session information below. We hope you’ll consider attending one of our presentations! The EverFi team will also be available at booth #606 in the Exhibit Hall – we encourage you to stop by and connect with us, and check out some of the great materials we’ll have at our booth to support your work.

If you won’t be at NASPA this year, we’ll miss you. But please don’t hesitate to reach out if you’re interested in finding out more about the cutting-edge prevention research we’re doing and how we can support you further in the important work you do to keep your campuses thriving.

***EVERFI SESSIONS AT THE NASPA NATIONAL 2016 CONFERENCE*** 

Addressing Mission-Critical Institutional Priorities Using Campus Climate Surveys

Day/Time: Monday, March 14 (8:30 AM – 9:20 AM)

Location:  Meeting Room 136 – Convention Center

Presenters: Rob Buelow (EverFi), Kelley Adams (MIT)

Session Description: Sexual assault is widely prevalent yet vastly underreported, leaving campuses with incomplete information about the scope and nature of occurrence. As a result, administrators face significant challenges in providing adequate and effective services to prevent and respond to sexual assault. These deficiencies create ripples that impact all facets of our institutions from student wellness to retention. Presenters will provide important context about the merits of climate surveys and their value for achieving mission-critical priorities.

The Need for Collecting College-Specific Health Data of LGBTQ Students

Day/Time: Monday, March 14 (1:15 PM – 2:05 PM)

Location:  Meeting Room 136 – Convention Center

Presenters: Kimberley Timpf (EverFi), Sherri Darrow (University at Buffalo)

Session Description: A lack of data on the health of LGBTQ students means that colleges and universities are left to guess about protective and risk factors and health interventions for this population. The presenters will explore the implications of this challenge and discuss insights gathered as a result of adding sexual orientation and gender identity questions to national and campus-level surveys. Participants will be provided with resources to assist with the process of collecting similar data on their campus.

Shining a Light on Overlooked Student Populations for Sexual and Relationship Violence Prevention

Day/Time: Monday, March 14 (2:30 PM – 3:20 PM)

Location:  Meeting Room 138 – Convention Center

Presenters: Rob Buelow (EverFi), Holly Rider-Milkovich (University of Michigan)

Session Description: Presenters will explore primary and secondary research on the knowledge, attitudes, perceptions, experiences, and behaviors of often overlooked student populations, including graduate students, community and technical college students, and adult learners. The presenters will share experiential and data-driven insights on working with these students and describe the collaborative process of developing a unique approach to effectively provide prevention education to non-traditional student groups around sexual and relationship violence.

Addressing High-Risk Behaviors in Fraternities and Sororities: Evidence-based and Data-driven Prevention

Day/Time: Tuesday, March 15 (2:30 PM – 3:20 PM)

Location:  Meeting Room 138 – Convention Center

Presenters: Erin McClintock (EverFi), Nicole Cavallaro (EverFi)

Session Description: The presenter will review challenges facing campus and headquarters staff in addressing high-risk behaviors among fraternity and sorority members, providing a framework for developing effective prevention efforts. It will review data from in-course GreekLifeEdu surveys, reflecting attitudes, behaviors, and experiences of approximately 65,000 – 70,000 new members in 2015. This session aims to empower staff with effective approaches, to engage students in solutions, and to raise the profile of healthy and responsible Greek-affiliated students.

Leveraging the Current Regulatory Landscape to Support Broader Campus Prevention Initiatives

Day/Time: Tuesday, March 15 (2:30 PM – 3:20 PM)

Location:  Meeting Room 136 – Convention Center

Presenters: Kimberley Timpf (EverFi), Rob Buelow (EverFi)

Session Description: Heightened attention to campus sexual violence has student affairs leaders asking, “How can finite resources be allocated to appropriately address a growing set of mandates and responsibilities around this critical issue without losing focus on broader wellness and safety challenges?” The presenters will discuss cross-cutting public health frameworks and mission-critical priorities that can be leveraged to inspire collaborative efforts and insure we stay focused on doing the best work possible to address these interconnected issues.

Campus Alcohol Policies and Their Impact on Student Drinking

Most campus administrators have come to recognize that alcohol policies play a role in changing students’ behaviors towards alcohol. As students arrive on campus there is typically an increase in students’ alcohol use, what we call the “college effect” (see Figure 1). Students who have not been heavy drinkers may begin to consume greater amounts of alcohol. Those who have only occasionally had a drink may begin to drink more frequently, and those who have abstained may begin to experiment with alcohol for the first time. Policy enforcement during this time period is critical to set the tone on campus; however, students should be held accountable with consistent enforcement throughout the remainder of the year as well.

Figure 1. The College Effect – Student Arrival on Campus Corresponds with an Increase in Alcohol Use

the college effect everfi

There is a body of research with supporting evidence that policies can make a difference when designed and delivered appropriately. This policy research is presented succinctly within the newly released NIAAA CollegeAIM matrix, which also includes a top efficacy rating for AlcoholEdu, EverFi’s online alcohol education program for incoming first-year students. Environmental strategies are a broad set of policies and programs to reduce alcohol problems among college students. There are three broad levels of policy implementation: state, community, and institutional.

Examples of state level laws include minimum legal drinking age (MLDA) law, high volume sales and consumption, such as happy-hour sales, keg registration, or pitcher sales. Examples of community-level policies include increased surveillance and enforcement by city police, server guidelines, and noise ordinances. Institutional policies include restricting alcohol to specific locations, registration of social events with alcohol, banning kegs, alcohol education programs, sanctions for student violators, and parental notification for underage students.

An education and publicity component must be considered part of the policy effort. Even if policies are in place, those who are targeted must be aware of the policies in order to comply. When new policies are created, it is important to involve students early in the decision making process. Once policies are created, they must be enforced consistently to be meaningful deterrents.

Research shows that student support for stronger policies and enforcement is greater than most students perceive it to be (see Figure 2). In a study published in the Journal of American College Health, including 32 four-year institutions, ninety percent of students supported stricter disciplinary sanctions for students who engage in alcohol-related violence. The students’ perception was that only 65 percent of their peers would support stricter disciplinary sanctions. Seventy-three percent of students supported stricter disciplinary sanctions for students who repeatedly violate campus alcohol policy, but students thought only 41 percent of their peers were supportive. This information is important to share with student to correct misperceived norms and also with stakeholders on campus. Staff, faculty, and senior leaders may be surprised by such strong student support for stronger alcohol policies and enforcement.

Figure 2. Student Support for Alcohol Policies

student support for alcohol policies everfiSource: DeJong, W., Towvim, G., & Schneider, S. (2007). Support for alcohol-control policies and enforcement strategies among US college students at 4-year institutions. Journal of American College Health, 56(3). 231-236.

Next month we will be conducting a webinar on how alcohol policies and programming relate to the practice of pre-gaming. You can register for our upcoming webinar here: Strategic Drinking: Exploring the Culture of Pre-gaming and Implications for Practice. We will be providing examples of how campuses and national fraternities and sororities have begun to address this ongoing challenge.

Why AlcoholEdu for College™ is the Largest Online Course in Higher Education

Much to the dismay of students, parents, educators, administrators and college presidents, the culture of drinking on campus at many colleges and universities still prevails.  While headlines are dominated by stories of negative consequences associated with drinking, schools are struggling to implement scalable alcohol and and other drug prevention education across their campuses.  That’s where EverFi comes in.

This fall, over half a million college students will take EverFi’s flagship higher education course, AlcoholEdu for College™.  That number represents nearly 1/3 of all first-year students at America’s four-year higher education institutions and it continues to grow every year.  There’s a reason AlcoholEdu has grown into the largest online course in higher education, (with over 4 million student completions to date), and it’s because of one thing: assumptions — we don’t make them.  We don’t assume that every college student drinks and we don’t assume that every student has the same attitudes and behaviors towards drinking.

In fact, we know that at least 1/3 of the student population at most campuses don’t consume alcohol. So, we ensure that ALL students have a chance to benefit from our course and absorb information tailored specifically to their own experience.  We do this by providing multiple pathways for students to move through our course.  Whether they are abstainers, moderate drinkers, or heavy drinkers, each student receives relevant content, personalized feedback and practical strategies that are appropriate for their needs.  And, regardless of their path, every student receives a base level education on alcohol, since even an abstainer may try alcohol at some point.  There are a number of courses in the market today that start with the assumption that every student drinks alcohol and is sexually active, AlcoholEdu is not one of those courses.

This summer we’re unveiling the latest release of the course, complete with a newly designed user experience, interactive activities, engaging modules and informative data to help define ongoing campus programming.  Check out an overview video to see why over 550 campuses are using AlcoholEdu for College.

AlcoholEdu for College Overview Video from EverFi on Vimeo.

A Personalized Approach to Alcohol & Other Drug Education

Are your children prepared for college?

Alcohol. Drugs. Sex. Social Pressure. Not everyone drinks, uses drugs, or succumbs to social pressures when they are in college. But some kids do.  Do you want your children to be prepared to deal with these issues? To have the knowledge to make the right decisions when they are faced with situations in which alcohol is all around them and they are being pressured to participate or their “new” best friend is in a precarious situation and they don’t know how to help them? I would.

AEDU1_newAs a parent, I am thankful that EverFi has developed a product that helps prepare the millions of students who are starting their college career to make smart choices and decisions around alcohol.  Even more importantly, as a member of EverFi’s product team, I have the responsibility of ensuring that our course continues to provide college students with the right information to be successful during this important phase of their academic career.

Population level alcohol education has been our focus at EverFi for thirteen years and we’re incredibly proud to be partnered with 550 colleges and universities across the country.  During that time, AlcoholEdu for College™  has grown into the largest online course in higher education with over 4 million student completions – including 550,000 this academic year alone.

Consistently evolving AlcoholEdu to leverage prevention best practices and to meet the needs of campuses is a core part of our focus and that’s why we’re truly excited about the upcoming launch of a significantly enhanced AlcoholEdu.  A key focus has been enhancing the student experience and the interactions within the course.  We’ve designed the course  to addresses a wide spectrum of students and to provide personalized pathways based on attitudes and behaviors that will resonate with today’s college students.

What’s critical about our focus is that we don’t assume that every college student drinks.  In fact, we know that a significant portion of the student population doesn’t consume alcohol. To ensure that ALL students have a chance to benefit from our course and absorb information tailored specifically to their own experience, we provide multiple pathways for students to move through our course.  Whether they are abstainers, moderate drinkers or heavy drinkers, each student receives relevant content, personalized feedback and practical strategies that are appropriate for their needs.

There are a number of courses in the market today that start with the assumption that every student drinks alcohol and is sexually active.  This type of “one size fits all” messaging is dangerous as it could drive abstainers to either adopt riskier behaviors or to make them feel alienated.  This alienation impacts their college experience and may lead to increased transfers and/or dropouts.   In short, if you are sending a child who doesn’t drink to college, do you want the college to provide education that sends a message that they will not fit in unless they drink?

AlcoholEdu doesn’t talk down to students, use scare tactics or flippant language to get their attention.  We provide a straightforward, fact-based, mature experience that is respectful of the situations that we know students face and the decisions they will need to make.

Having the opportunity to improve a course that millions of students have completed has been a tremendous experience.   As we get closer to launch, we’ll share more updates on the completely new AlcoholEdu for College.  In the interim, ask the Dean of Students of your college or your children’s college if they’re using AlcoholEdu.