EverFi Celebrates the 50th Anniversary of the March on Washington

TomD_CharlesRoss_RitaRoss_RayMartinez_JonathanLeggThere is a palpable energy in the DC air today as tens of thousands of people converge on the Mall to commemorate the 50th anniversary of Dr. Martin Luther King Jr.’s March on Washington. It’s incredibly exciting to see a new generation of young people join civil rights icons, three presidents, actors and other notable figures to commemorate our nation’s struggle for justice and equality.

But while schools may have desegregated nearly 60 years ago, we as a nation have yet to fully integrate a diverse representation of American history into school curriculum, and especially into a digital learning experience.  In too many cases, Martin Luther King Jr. Day and Black History Month are simply a copied worksheet, a dated video, a guest speaker, or a poster on the walls of a school. Or worse yet, nothing at all.  The next generation of students deserves to learn about the heritage and diversity of our nation in a new way.

Last fall EverFi began its work in the civic education space, and today we are thrilled to announce that we are adding a new digital experience that will transform the way African-American history is taught in schools today.  Last Thursday, EverFi and the World Conference of Mayors hosted an evening reception at the Newseum announcing our new digital learning course, 306: African-American History.

drcarsonSpeakers included the Honorable Mayor Johnny Ford of Tuskegee, Alabama and Dr. Clayborne Carson, Director of the Martin Luther King, Jr. Research and Education Institute at Stanford University, who spoke on the urgent need to empower a new generation to embrace African-American history and use it as an impetus for their own personal motivation and success.

The 306 learning platform will further expose today’s young people to the empowering stories of the African-American community and help them draw inspiration from the grit and determination of these remarkable women and men. Through the use of EverFi’s technology and instructional design expertise, historical events will come to life using engaging digital media, personalized learning simulations, and robust assessment.


Our partners’ support of these critical skill topics has been so important, and we were honored to be joined at the event by leaders from Cardinal Bank, Eagle Bank, Georgetown University, Morgan Stanley, the NFL Players Association, National Auto Dealers Association, the Southern Christian Leadership Conference (SCLC), Strayer University, and the Washington Post.

EverFi is currently recruiting partners that will help us take this program live in local communities during African-American History Month in February 2014.  If your organization is interested in sponsoring the program, please contact 306@everfi.com.

To the entire EverFi network, thank you for helping us celebrate and re-imagine how we can embrace the diversity of our past and bring it into the 21st Century.