World Mental Health Day Is October 10th, 2019

College students are bringing a new generation of thoughtfulness to campuses with each returning year. Their empathy levels are higher than previous generations, feeling more responsibility to help those who are struggling.  They are also engaging in less risky behavior than years past– for instance, they are more likely to wear a seatbelt, and less likely to engage in high-risk drinking. They are also leading the way in breaking down mental health stigma in that they are more likely to discuss the topic than college students past.  

However, these positive changes also come concerning trends: this generation reports higher levels of loneliness than any other generation, 1 in 3 have a diagnosed mental health condition, and 7% have seriously considered suicide in the last year. These students also report being considerably more likely to go to their friends for support when dealing with these issues, while only 3% actually seek out counselors for help. 

This last trend can leave students feeling unsure of how to best support a friend or a peer who may be struggling with their mental health.  In an effort to reduce stigma, promote awareness, and provide opportunities for students to speak openly about their mental health, many schools are turning proactively seeking opportunities to engage students around the issues of Mental Health.

World Mental Health Day is October 10th and it is an ideal opportunity to start, or continue, a pro-active conversation about mental health with your campus population. There are many ways your campus can get involved to help raise awareness of mental health issues.  Here are a few WMHD ideas and suggestions:

1. Hold Treat Yo’ Self Activities:

Though the quippy Parks and Rec adage of “Treat Yo Self” goes well above and beyond the average self-care routine, the ability to care for your mind, body, and self is just as important as giving back to others. Tap into this by hosting WMHD activities that showcase all of the ways that students can invest in their self-care; consider highlighting things like intramural sports, fitness classes and facilities, nutritional resources, yoga classes, meditation workshops, counseling, resource groups, and all the other incredible opportunities on campus for students to engage in activities that promote well-being.  To really kick it up a notch, consider partnering with a local spa or massage school to offer chair massages, or connect with a local resource that offers therapy animals.

2. Host a Counseling Center “Open House:” 

For some students, the scariest part of seeking help is logistics. How do I get to the Counseling Center? How do I make an appointment? Will everyone see me in the waiting room? Can I pick my counselor? Answering these questions in a safe, fun, open environment breaks down the wall of anxiety that may be associated with taking that first step to seek help. Having a pizza party, a scavenger hunt or a simple “our doors are open today” that invites students to explore and understand their options. 

3. Contribute to a broader conversation by using a WMHD hashtag on social media:

Meet your students where they spend much of their time⁠—on social media⁠—to discuss the topic of mental health. To support your institution, @EVERFI has joined forces with leaders in the collegiate and youth mental health space, including @jedfoundation, @active_minds, @healthymindsnet, and @thestevefund to create a student-focused Twitter chat on October 10th from 3:30-4:30 PM ET. Through a dynamic, facilitated discussion, we will give students a safe space to voice the challenges they face related to their mental health and how they think institutions can help. Students can participate in the chat by searching the hashtag #MHDChat.  

Partner with your communications office to promote the Twitter chat to your student body using the promotional materials below:

4. Infuse Positivity Programming into Residence Life:

Partner with your Resident Assistants to infuse mental wellness throughout your living communities. Consider doing a “positive post-it” campaign in the bathrooms, where residents can leave positive affirmations for one another on the wall.  Or, use a bulletin board to create a “Need a Hand” wall that outlines all the resources and events that students have available on campus when they’re struggling. Additionally, consider hosting a movie screening of a WMHD themed film (for example, “Happy” or “Inside Out”) with a discussion to follow.

5. Enable Friends to Help Friends with a “You’ve Got a Friend in Me workshop”:

With so many more students seeking out their friends vs. professional help, preparing your students to handle these more difficult situations can make all the difference. As part of World Mental Health Day, consider hosting a certification course or day-long workshop that gives students training on how to help their friends through difficult times, and, especially, how-to guide them towards professionals when needed. Pro Tip: If your school is using EVERFI’s “Mental Well-being for Students” course, you can contact students who have raised their hand within the course to say they’d like to get more involved in promoting mental health on campus in your Student Engagement portion. Reach out to these students as your first cohort of student ambassadors!

6. Make World Mental Health Day an opportunity to engage in the broader Mental Health Community:

In advance of the big day, gather various stakeholders on your campus and use it as a chance to highlight the role that everyone plays in supporting student mental health. See if faculty will integrate a mental health reading into their syllabi. Put conversation cards on the tables in your dining hall to encourage students to talk about mental well-being. Explore other ways that you can infuse the spirit of mental well-being throughout your campus community.

When it’s all said and done, it is important to remember that World Mental Health Day is just that– one day. The best efforts are those that promote awareness and set the tone for the ongoing efforts that your institution is already putting forth. By using this day as an opportunity to engage community members in dialogue, you can be that much more prepared to continue the conversation as the year goes on.

Sources: i-Gen, Dr. Jean Twenge; Healthy Minds Network; National Center for Educational Statistics; National Alliance on Mental Health