Research Report:
What 750 Parents Think About Financial Education
Everfi surveyed 750 parents to understand how they view financial education and who they trust to provide it.
Their responses reveal a clear signal: families overwhelmingly believe students need financial education to navigate real-world decisions, and they’re rewarding the schools, community partners, and financial institutions willing to invest in it. For financial institutions especially, this represents one of the most direct paths to earning lasting trust with the next generation of customers.
Download the report to learn:
- Why parents view financial education as essential to student success
- Where awareness and access gaps still exist across schools
- How financial institutions can build trust through education-focused investments
- What the findings mean for schools, community partners, and financial institutions alike
Access the full report to explore the data, parent perspectives and actionable insights shaping the future of financial education.
