GM Financial, a leader in financial services, identified the need to extend its financial education beyond traditional workshops. Partnering with EVERFI, they launched KEYS® Online, a digital platform powered by EVERFI Achieve™ to deliver personalized, mobile-first financial education. 

 Interactive Learning Tailored to Individual Goals 

KEYS Online offers engaging modules on budgeting, money management, understanding credit, and home buying. Each module is designed for quick completion in under 10 minutes, ensuring convenience and accessibility. Seamlessly integrated with GM Financial’s resources, KEYS Online provides timely and relevant financial education, enhanced by its mobile-first design and multilingual support to serve a diverse community. 

“We greatly appreciated that EVERFI had the option to create custom content to align with business priorities; and the module’s continued popularity demonstrates the value in having the ability to tailor content for our audience.” – Allison (Scott) Rummage, Digital and Marketing Manager at GM Financial 

Expanding Reach and Engagement 

By leveraging this online platform, GM Financial significantly boosted engagement with its financial education tools, reaching a broader audience, including underserved communities. The flexibility of digital education has enabled GM Financial to deliver valuable financial knowledge to more people. 

 Discover the Impact 

Download the full case study to see how GM Financial expanded its reach and transformed its financial education offerings with EVERFI Achieve. Learn how to empower individuals and communities with the financial knowledge and tools to improve their financial well-being today.