Consumers today expect and demand personalized experiences, putting pressure on marketers and retail leaders to deliver timely, relevant information continuously throughout a consumer’s financial life stages. Technology can help collect and interpret the trail of data generated with each consumer interaction, but not all data is created equal.
Banks and credit unions often utilize data on consumer transactions to try to deliver personalized experiences — but to better understand where your consumers are on their financial journeys digital, bite-sized financial education modules can help enable true data-activated marketing.
Download the white paper to uncover:
- Why 93% of companies report more success in converting prospects into consumers when they personalize their marketing
- Why 80% of consumers say they are more likely to do business with a company that offers personalized experiences
- How digital financial education can help you utilize the right kinds of data insights to provide personalized experiences at scale